Effective Date: 26 March 2026
Last Updated: 26 March 2026
Fooba (Pty) Ltd (“Fooba”, “we”, “us”, or “our”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store, share, and protect personal information when you use the Fooba website at www.fooba.co.za, contact us, submit a form, request information, enquire about partnership opportunities, or register interest in a pilot. Fooba’s current website includes public pages and a contact form that requests details such as name, phone, email address, message, and enquiry type.
This Privacy Policy is intended to support compliance with the Protection of Personal Information Act, 4 of 2013 (“POPIA”). The Information Regulator is the South African authority responsible for overseeing POPIA and PAIA compliance.
Fooba (Pty) Ltd
124A Buckingham Ave, Craighall Park, Randburg, South Africa
Phone: +27 64 541 3086
Email: info@fooba.co.za
If Fooba appoints or confirms an Information Officer or Deputy Information Officer, their details should also be added to this policy and to Fooba’s PAIA Manual. The Information Regulator states that private bodies are required to make their PAIA manuals publicly available.
Depending on how you interact with the website, we may collect:
Fooba’s current public site visibly collects at least name, phone, email address, message, and enquiry type through its contact flow.
We may collect personal information:
We may process your personal information in order to:
The Information Regulator’s guidance notes and regulations provide specific rules around direct marketing and consent, especially for unsolicited electronic communications.
Fooba processes personal information on one or more lawful grounds recognised under applicable law, including where:
Where direct marketing by unsolicited electronic communication requires consent, Fooba will seek that consent in an appropriate manner. The Information Regulator’s guidance note and regulations address this directly.
Fooba may use cookies, analytics tools, pixels, and similar technologies to understand website usage, improve performance, remember preferences, and support marketing or campaign measurement.
These technologies may collect technical and usage information such as browser type, device type, IP address, pages viewed, time spent on pages, referral source, and interaction patterns.
If Fooba uses non-essential cookies or marketing trackers, it should provide an appropriate cookie notice or consent mechanism on the website.
Fooba may send you communications about its services, pilots, partnerships, updates, or related opportunities where you have requested information, where you have consented, or where otherwise permitted by law.
You may opt out of marketing communications at any time by using the unsubscribe option, replying to a communication, or contacting us at info@fooba.co.za.
The Information Regulator has issued direct marketing guidance under POPIA, and the current POPIA regulations include a form and process for consent to unsolicited electronic direct marketing.
Fooba may share personal information, where appropriate, with:
Fooba does not sell personal information as part of this website privacy policy.
Some service providers used by Fooba may store or process personal information outside South Africa.
Where personal information is transferred outside South Africa, Fooba will take reasonable steps to ensure that appropriate safeguards are in place and that the transfer is lawful under applicable data protection requirements.
Fooba takes reasonable technical and organisational measures to protect personal information against loss, misuse, unauthorised access, disclosure, alteration, or destruction.
However, no internet transmission or electronic storage method is completely secure, and Fooba cannot guarantee absolute security.
Fooba will keep personal information only for as long as reasonably necessary for the purpose for which it was collected, to respond to enquiries, manage relationships, maintain records, comply with legal obligations, resolve disputes, and enforce our rights.
When personal information is no longer required, Fooba will take reasonable steps to delete, destroy, de-identify, or anonymise it, subject to legal and operational requirements.
Subject to applicable law, you may have the right to:
The Information Regulator provides POPIA and PAIA guidance and complaint-related information through its official resources.
Fooba’s website is not intended to knowingly collect personal information from children without appropriate legal basis or authorisation where required.
The Information Regulator has separate guidance on the processing of children’s personal information under POPIA.
Fooba’s website may contain links to third-party platforms, including social media pages. Fooba’s current public site links to TikTok and Instagram.
Fooba is not responsible for the privacy practices, security, or content of third-party websites or platforms. You should review their privacy policies before providing personal information to them.
Fooba should maintain a PAIA Manual as required for private bodies and make it available in the appropriate manner. The Information Regulator states that public and private bodies are required to have their PAIA manuals publicly available, and it provides a private body PAIA Manual template.
Fooba may update this Privacy Policy from time to time.
Any updated version will be published on the website with a revised “Last Updated” date. Continued use of the website after changes are published will be subject to the updated policy.
If you have any questions, requests, or complaints about this Privacy Policy or how Fooba processes personal information, contact:
Fooba (Pty) Ltd
124A Buckingham Ave, Craighall Park, Randburg, South Africa
Phone: +27 64 541 3086
Email: info@fooba.co.za